
Last week, CNN reported that freezing rain and ice-covered roads had hitherto caused an average of 370 crashes in the Minneapolis-St. Paul metropolitan area. Since those alarming numbers were shared on national TV, the state law enfocement, local agencies and media started to worked together to do not let that number drastically go up.
Updates on wheather conditions were shared through social media channels such as facebook and twitter to those who solicited to receive such messages.
Although these harsh weather conditions are common each year, nights and mornings of freezing drizzle and rain were not expected to hit like they did. In response to the high demand of information, more links were created to let residents know what precautions to take depending on the weather. Hotlines for road assistance were also shared with the general public. Those comming out of town experienced lots of cancellations and delays at airports.
Although Minnesota's plan for a weather crisis was late, it became effective. Local TV and radio stations let people know where they could get more info on the hours to unfold. Likewise, internet traffic was well handled. The IT people did not let the websites crashh.